Are You on the Bridge?
Are you on the bridge? Every journey begins with a first step. If your fork is currently anchored in Industrial Food—where your choices are dictated by corporations, convenience, and clever marketing—then you might feel stuck. You’ve heard the whispers about organic,...
The Diet Mindset vs. the Clean Eating Journey…Who/Where are you?
Are you the person that makes new year resolutions? Do you vow to lose weight every new year only to find yourself giving up by the time superbowl rolls around? How about engaging in a 30-day challenge (dry January), and then within the first week you’re pouring...
Paying for Disease or Paying for Health
In the past few weeks, I have asked several of my customers if they’re paying for disease or paying for health. Many of them have really leaned into the question where they really start questioning their daily choices. I come across many well-intentioned people that...
This Kind of Food…
Did you know that most people look at food that is labeled organic, pasture-raised, or regenerative as different? And this is required eating for people that must eat ‘this way’? Many people will come into my store and say, I’ll let my (husband/wife/etc.)...
We live in a ‘Headline Society’
Most of us are guilty of consuming news based on a salacious headline and then not reading the whole article. We live in a headline society, so we assume the headline is accurate. This tactic was used to sell newspapers for years, or to have you tune into...
Who is our Ideal “Perfect” Customer
As I grow my business, I am often in a position of training new employees, and that requires me to explain ‘our customer’. This means, who is our customer, and does the ideal/perfect customer exist? If the ideal customer exists, then who is that person, and...
Are You on the Antibiotic Train?
When was the last time you took an antibiotic? Do you know if you’ve taken antibiotics in the past year, 18 months, 2 years? Have you thought about every time you’ve been prescribed an antibiotic and subsequently have taken the recommended...
Are you on the Fix/Break Train?
Blood pressure, cholesterol, diabetes, osteopenia, asthma, thyroid … and the list continues! What are you willing to ‘fix’ but then possibly break in the process of treating one of these ailments? Yes, there are side effects with every prescription drug on the...
Hear, Hear, Listen!
Every day I am either answering a phone call from a worried customer. Maybe they just read a blog that’s raising the alarm bell about a superfood they’re taking. Or they are tagged in a social media post to inform them of the ‘latest item that’s going to kill...